How Uber set itself up to compete in post pandemic world
This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Uber has made many changes over the years, and the pandemic has forced a reckoning in its business. It has offloaded expensive distractions and put its focus back on ride-hailing and food delivery. CEO Dara Khosrowshahi is nearing a $100 million payday as Wall Street embraces Uber's turnaround. When I set out to write a book about Uber in 2016, what most impressed me about the company's story was that it was a direct outgrowth of Apple's App Store. Founded i...