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Cure.fit acquires digital fitness company Onyx; aims to accelerate international offering


Press release content from PR Newswire. The AP news staff was not involved in its creation.
Cure.fit acquires digital fitness company Onyx; aims to accelerate international offering
January 21, 2021 GMT
SAN FRANCISCO, Jan. 21, 2021 /PRNewswire/ With a view to bolster its digital offerings in India and abroad, Cure.fit, India’s largest health & fitness company, has acquired Onyx, a California-based fitness company that is building the world’s smartest digital training experience.
Cure.fit’s acquisition of Onyx is a step towards improving its computer vision technology for its at-home fitness product and expanding its international business.
Onyx specialises in body tracking technology and personalisation of workout feedback. It provides highly accurate rep counts, form correction, and detailed performance tracking. Onyx is also one of the highest-rated apps in the fitness domain, was recently featured as “App of the Day” on Apple’s App Store and ha ....

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Cure.fit strengthens its US offering by acquiring digital trainer and workout app Onyx


Cure.fit strengthens its US offering by acquiring digital trainer and workout app Onyx
Sanchita DashJan 18, 2021, 14:35 IST
Cure.fit
Earlier in July 2020, Cure.fit had first entered the US market.
Its US foray was with its popular digital platforms – Cult.fit, the fitness app, and Mind.fit, the mindfulness and meditation app. Indian fitness platform Cure.fit has acquired Onyx, a California-based digital trainer and workout app, which claims to be building “the world’s smartest digital training experience”. The amount for the acquisition remains undisclosed.
Earlier in July 2020, Cure.fit had entered the US market, after marking its international expansion with Dubai in 2019. Its US foray was with its popular digital platforms – Cult.fit, the fitness app, and Mind.fit, the mindfulness and meditation app. ....

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Curefit acquires US-based digital fitness company Onyx; to improve its at-home fitness product, expand global


California-based digital fitness company Onyx for an undisclosed amount.
In a statement, Curefit said the acquisition of Onyx is a step towards improving its computer vision technology for its
at-home fitness product, as well as in expanding its international business.
Speaking on the acquisition,
Curefit Co-founder Mukesh Bansal, said,
“The 20s will be the decade of digital health. Onyx will accelerate our efforts towards building a hardware-agnostic AI-led platform that offers guided content on physical and mental wellness, and nutrition all at the same place. Users will get a personalised experience with high-quality tech and human touch, and will be able to achieve their fitness goals from the comfort of their homes without spending on expensive hardware.” ....

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Health startup Cure.fit acquires US-based digital fitness company Onyx


Health and fitness startup Cure.fit on Monday announced it has acquired Onyx, a US-based fitness company that is building the worlds smartest digital training experience, for an undisclosed sum.
Onyx specialises in body tracking technology and personalisation of workout feedback and the acquisition would help Cure.fit improve its computer vision technology for its at-home fitness product and expanding its international business.
Onyx will accelerate our efforts towards building a hardware agnostic AI-led platform that offers guided content on physical & mental wellness and nutrition all at the same place, said Mukesh Bansal, Co-founder, Cure.fit.
Onyx was recently featured as App of the Day on Apple s App Store and has seen rapid user growth over the course of the last year. ....

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