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Cure.fit acquires digital fitness company Onyx; aims to accelerate international offering


Press release content from PR Newswire. The AP news staff was not involved in its creation.
Cure.fit acquires digital fitness company Onyx; aims to accelerate international offering
January 21, 2021 GMT
SAN FRANCISCO, Jan. 21, 2021 /PRNewswire/ With a view to bolster its digital offerings in India and abroad, Cure.fit, India’s largest health & fitness company, has acquired Onyx, a California-based fitness company that is building the world’s smartest digital training experience.
Cure.fit’s acquisition of Onyx is a step towards improving its computer vision technology for its at-home fitness product and expanding its international business.
Onyx specialises in body tracking technology and personalisation of workout feedback. It provides highly accurate rep counts, form correction, and detailed performance tracking. Onyx is also one of the highest-rated apps in the fitness domain, was recently featured as “App of the Day” on Apple’s App Store and ha ....

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Cure.fit acquires US-based digital fitness company Onyx - The Hindu BusinessLine


January 18, 2021
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Cure.fit, a health and fitness company, co-founded by Mukesh Bansal, has acquired California-based fitness company for an undisclosed amount.
The acquisition will help Cure.fit improve technology for its at-home fitness product and expand international business, the company said in a statement.
“The 20s will be the decade of digital health. Onyx will accelerate our efforts towards building a hardware-agnostic AI-led platform that offers guided content on physical and mental wellness and nutrition all at the same place. Users will get a personalised experience with high-quality tech and human touch, and will be able to achieve their fitness goals from the comfort of their homes without spending on expensive hardware,” Bansal, co-founder at Cure.fit said. ....

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