Weet-Bix Feeds the Epic Dreams of Kids in Campaign from Special Group
Little Black Book, Spot directed by MOFA's Nick Kelly positions Weet-Bix as more than just a popular breakfast choice amongst parents and children
Source: lbbonline.com
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46 Australian entries make the cut at shortlist stage of The One Show 2021 led by CHE Proximity
May 25 2021, 9:09 am | BY Ricki Green | 8 Comments The One Club for Creativity has announced 54 entries from Australia and New Zealand have been selected as finalists by its global juries of top creative leaders for The One Show 2021. Australia has scored 46 finalists, whilst New Zealand has 14. From the One Show’s initial shortlist of 120 finalists, announced in April, the final shortlist sees 46 Australian finalists, that will go on to win a Gold, Silver, Bronze Pencil or Merit at this year’s One Show, to be announced on June 10 during the online Creative Week 2021. CHE Prox...
Source: campaignbrief.com
Weet-Bix aims to fuel kids' aspirations in new 'Feed the Belief' campaign via Special Group
Sanitarium Weet-Bix is aiming to inspire the next generation of Weet-Bix kids by fueling their aspirations in its latest brand campaign ‘Feed the Belief’ created in partnership with Special Group Australia.
Source: campaignbrief.com
Howatson+White's First Work for Allianz Australia Shows How Choices Matter
Creative 43 Add to collection Agency launches debut campaign with 'Behind You for What’s Ahead' Allianz Australia has launched its new brand campaign, ‘Behind you for what’s ahead’; the first work from creative startup Howatson+White, following the agency’s official launch in early March when it announced Allianz as its foundation client. The work is a local build on Allianz’s global brand refresh which showcases the insurer’s global purpose – ‘we secure your future’; and will be driven by a new visual identity. Allianz Australia is the first Allianz business to take the ...
Source: lbbonline.com
Tourism NZ tells Aussies to 'Stop Dreaming about New Zealand and Go' in first major campaign since borders open via Special Group – Campaign Brief
May 6 2021, 4:52 pm | BY Ricki Green | 24 Comments Tourism New Zealand has launched its first major campaign since quarantine-free travel opened between Australia and New Zealand. Titled ‘Stop Dreaming about New Zealand and Go’, the campaign was created in partnership with Special Group, and aims to encourage Australians to seize the opportunity to travel to New Zealand. Highlighting both the welcoming people and stunning landscapes of New Zealand, the campaign is centred around a dreaming Australian and a New Zealand guide as they experience a literal ‘dream’ holiday in New...
Source: campaignbrief.com