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Here we reveal extensive and exclusive insights from beauty insiders LUXASIA, and Maison 21G on the immense growth potential of the dynamic and rapidly expanding Vietnam beauty market.
The South Korean government says it will work with local regulators to support and expand cosmetic exports to the Vietnamese market.
South Korean travel retailer Lotte Duty Free has invested in a government-backed project that supports local brands in entering and gaining presence in the Japanese market.
US-based Joon Haircare is seeking distribution among South East Asian hair salons to reinforce its position as a professional-level hair care brand.
Aveda believes that the interest in prestige beauty, green chemistry, and vegan products in Vietnam will stand it in good stead in the rapidly emerging South East Asian market.