GumGum integrates Playground xyz's media portfolio into APAC business
Creating a suite of AI-powered, advanced contextual ad solutions to help advertisers tap into audience mindset.
Source: adnews.com.au
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Study: Contextual-Driven Campaigns On YouTube Drive 28% More Attention
A newly-released study shows brand suitable and contextually-delivered advertising delivers on average, 28 per cent more attention.
Source: bandt.com.au
Playground xyz's High-Attention Marketplaces Are Now Available with PubMatic
Playground xyz, the leading attention measurement and optimization platform, today announced a new partnership between its Attention Intelligence Platform (AIP) and PubMatic (NASDAQ: PUBM), an independent technology company delivering digital adverti
Source: adgully.com
Playground xyz's High-Attention Marketplaces Now Available With PubMatic
Playground xyz and PubMatic have partnered to bring the former's Attention Intelligence Platform (AIP) to PubMatic's sell-side platform
Source: bandt.com.au