How Midsumma Festival used City of Melbourne funding to deliver their magnificent 2021 event
How Midsumma Festival used City of Melbourne funding to deliver their magnificent 2021 event Reuben Kaye at Midsumma Live at the Bowl - image by Suzanne Balding Words by August Billy We speak to Midsumma chief executive Karen Bryant about how funding via City of Melbourne’s Event Partnership Program helped the festival adapt and prosper in 2021. Even as COVID ran rampant through Victoria, postponing and closing many venues, events and festivals Melburnians love so dearly, cultural event operators were faced with difficult choices. To hibernate, waiting out ...