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To print this article, all you need is to be registered or login on Mondaq.com. On Dec 30, 2020, the Shanghai 2nd Intermediate People s Court issued a verdict of the first instance in the case of Michael Jordan v. Qiaodan Sports Company and Bairen Trading Company for name rights disputes. The court held that the Qiaodan Sports Company, knowing that Michael Jordan has a high reputation, still chose the word 乔丹 (corresponding to Chinese translation of Jordan and pronounced as Qiaodan ) for trademark registration without authorization, and registered the company name 乔丹 (Qiaodan). Accordingly, the court ruled that Qiaodan Sports Company publicly apologized to the ....
To print this article, all you need is to be registered or login on Mondaq.com. On December 30, 2020, the Shanghai Second Intermediate Court issued a verdict of the first instance in the case of former American professional basketball player Michael Jordan v. Qiaodan Sports Company and Bairen Trading Company for name rights disputes. So far, the dispute between the NBA basketball star Michael Jordan and the domestic sports brand ushered in a new litigation result. Since 2012, there have been several rounds of disputes between the two sides around trademark dispute. From the perspective of name rights, this case affirmed the ....
Michael Jordan Awarded $46,000 For 'Emotional Damages' But Not Full Rights To His Own Name in China lmtonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lmtonline.com Daily Mail and Mail on Sunday newspapers.