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Mediabrands Malaysia has announced the appointment of Fan Chen Yip as Chief Investment Officer of Mediabrands Malaysia.
Fan Chen Yip will be responsible for all legacy and new media investments within the group. In his role, he will expand the trading scope to adapt to the new needs of the industry and create opportunities to optimise business value for clients, with a strong focus on buying accountability and innovation. Chief Executive Officer of Mediabrands Malaysia, Bala Pomaleh said, “We are delighted to welcome Fan to the Mediabrands executive leadership team to helm this critical role. His deep knowledge of our business and clients, coupled with his strengths in partnership will help steer us ahead of the curve. His experience across multi-faceted roles within the industry thus far will hold us in good stead as he works in collaboration with Mediabrands agencies and client leaders to advocate the right investment decisions for them.” ....
He was previously chief operating officer at Media Prima Omnia, first joining the team in 2017 as head of key account management and media sales planning. ....
STAR Media Group (SMG) Bhd marks a significant milestone this year as the media giant celebrates its 50th anniversary with a gala celebration for its corporate clients and partners. Held at W Hotel in Kuala Lumpur on Thursday night, a casual networking session kicked off SMG’s year-long anniversary celebrations. Prior to the launch of the anniversary celebration, guests shared and reminisced about how the local brand had been part of their lives while growing up, providing reliable news to the people. With the theme “50 Years of Shaping the Nation Together”, guests were shown a video featuring memorable moments, breaking news and unforgettable coverage – all of which centred on ordinary Malaysians and the nation’s unsung heroes. ....
Mediabrands MY names CEO of UM and Ensemble Details 29 January 2021 Mediabrands Malaysia has promoted Audrey Chong to CEO of Universal McCann and Ensemble Worldwide, shortly after Amit Sutha was elevated to EVP, executive director global business of Mediabrands Content Studio. Chong (pictured) has been with Mediabrands for three years, joining Magna in 2018 as chief investment officer responsible for all traditional and digital media investment decisions. Prior to Mediabrands, Chong was head of marcomm at Digi for more than three years, according to her LinkedIn, and was a senior group account director at M&C Saatchi Malaysia for close to a year. She also helmed GM roles at PHD, Starcom and Zenith, and was group director at MEC (now known as Wavemaker after its merger with Maxus in 2017), Her LinkedIn stated. Chong has over 25 years experience in media strategy, communications, and planning, with a background across media ....