Panera Introduces Drive-Thru Pick-Up in Convenience Race
Close to 70 percent of respondents in a recent Revenue Management Solutions survey reported visiting a quick-service drive-thru at least once in the past week. Although the channel is tracking below COVID peak (when other options were scarce) it remains materially ahead of 2019 usage. Beyond accelerated adoption brought on by the pandemic, one culprit is the continued rise of mobile ordering and the desire of consumers to access brands on their own terms.