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By 2030, and that estimate is at the conservative end of the scale. But falling birth rates and some of the highest inflation rates we've seen in decades have created challenging conditions for manufacturers and retailers, and signal more tough times to come. While the covid pandemic boosted sales of toys and games temporarily, bigname companies report that sales have started to slip back once again. Let's have a look at some of those numbers. Global toy sales reached $108] billion in 2023, a 2% drop compared to 2022, with toy companies calling it a normalisation process after that exceptional...

Brands barbie, fisherprice and moi, that is mattel to find out how his company's fortunes are being revived. Wherever you are joining around the world, once again hello and welcome to the programme. It is a billiondollar industry driven by creativity and innovation with a global reach and a diverse market. The toy industry is forecast to reach $302 billion in sales by 2030 and that estimate is at the conservative end of the scale. But falling birth rates and some of the highest inflation rates we have seen in decades have created challenging conditions for manufacturers and retailers and signa...

Give the toy industry a muchneeded boost? this time, it's not about spending on toys for children, but adults socalled kidults. An emerging generation of over18s is snapping up collectables and nostalgia brands, and they say it's good for their mental health. I'm going to be discussing that and more with my guests the boss of buildabear, the stores where you can create a bespoke teddy bear, and the chief executive of the world's biggest toy company and arguably one of its most iconic brands, lego. I'll also be catching up with the president of the company behind leading toy brands barbie, ho...

Of bulldozers but details are scarce. Two days ago, the Palestinian Authority said five people were killed by an israeli Air Strike on a Refugee Camp near tulkarm. Violence in the West Bank has surged since the war in gaza began. With me is Mohamed Taha from bbc arabic. Hejoins me now, here in the studio. Good morning. Studio. Good morning. Good morning studio. Good morning. Good morning. Just studio. Good morning. Good morning. Just update studio. Good morning. Good morning. Just update us,. Morning. Just update us, please. Morning. Just update us, please. On morning. Just update us, please, ...

Impossible, do you think . Well, it all depends impossible, do you think . Well, it all depends on impossible, do you think . Well, it all depends on What impossible, do you think . Well, it all depends on What starmer i it all depends on What starmer means by resetting relations. I think there is a lot of room for resetting What has been quite acrimonious relations since brexit but that doesnt really mean going all the way to of course rejoining the eu or even single market. I mean the Customs Union could perhaps be the trophy, and even that i think has been denied by starmer, so we have room...