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Bloom & Wild is taking over its Dutch peer bloomon. Both brands will continue to exist separately and, together, they form the largest e-commerce player in the European flower and houseplant market.   Complementary Bloom & Wild has a strong market position in the United Kingdom, while bloomon is particularly strong in the Benelux countries and Denmark. Together, they operate in eight countries: Belgium, Denmark, Germany, France, Ireland, the Netherlands, Austria and the United Kingdom. Aron Gelbard, co-founder of Bloom & Wild, will remain CEO of the newly formed group, while bloomon founde...

Bloom & Wild is taking over its Dutch peer bloomon. Both brands continue to exist separately and, together, they form the largest e-commerce player in the European flower and houseplant market.   Complementary Bloom & Wild has a strong market position in the United Kingdom, while bloomon is particularly strong in the Benelux countries and Denmark. Together, they operate in eight countries: Belgium, Denmark, Germany, France, Ireland, the Netherlands, Austria and the United Kingdom. Aron Gelbard, co-founder of Bloom & Wild, will remain CEO of the newly formed group, while bloomon founders Ba...

Bloom & Wild acquires Bloomon Today by Ecommerce News. About Acquisition with tags The United Kingdom. 382 views. UK online florist Bloom & Wild has acquired Bloomon, its competitor from the Netherlands. Both companies will continue operating under their respective brand names. With the acquisition, the new group will be active in eight countries across Europe. “This is a huge step as we accelerate our mission to build Europe’s leading and most loved flower company. Today’s announcement means that we are now Europe’s leading online flower de...