Brits are taking over bloomon | RetailDetail
Bloom & Wild is taking over its Dutch peer bloomon. Both brands will continue to exist separately and, together, they form the largest e-commerce player in the European flower and houseplant market. Complementary Bloom & Wild has a strong market position in the United Kingdom, while bloomon is particularly strong in the Benelux countries and Denmark. Together, they operate in eight countries: Belgium, Denmark, Germany, France, Ireland, the Netherlands, Austria and the United Kingdom. Aron Gelbard, co-founder of Bloom & Wild, will remain CEO of the newly formed group, while bloomon founde...
Source: retaildetail.eu