Anheuser-Busch dangles $150M in incentives to beer distributors
Anheuser-Busch is dangling big incentives to distributors to keep its beers on store shelves following Bud Light's disastrous tie-up with Dylan Mulvaney.
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Anheuser-Busch is dangling big incentives to distributors to keep its beers on store shelves following Bud Light's disastrous tie-up with Dylan Mulvaney.
In an attempt to keep their beers on store shelves, Anheuser-Busch is throwing big incentives at companies — this after the Dylan Mulvaney marketing disaster.
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Modelo Especial is now officially America's best-selling beer, dethroning Bud Light, whose popularity faded following the Dylan Mulvaney controversy.