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Clothiers bet on cooling fabrics

Clothiers bet on cooling fabrics
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Clothiers bet on cooling fabrics as global temps rise | The Mighty 790 KFGO

By Katherine Masters NEW YORK (Reuters) - Retailers such as Macy's and Columbia Sportswear are expanding their use of "breathable" and "cooling" fabrics in a bid to boost sales as record-high temperatures drive demand for clothing that can help con.

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