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This year's NFL championship game has been dubbed Crypto Bowl because so many of the event's commercials will be shilling cryptocurrency. Tom Brady and Matt Damon appear in ads
The Super Bowl will feature commercial breaks that embrace the usual jokes and celebrities plus a whole lot of blockchain.
By Kerry Flynn, CNN Business Facebook launched a television ad series recently that does not showcase any product for sale or new feature on its platforms.
Share this article Share this article RESTON, Va., April 7, 2021 /PRNewswire/ -- Television leaders are always evaluating how they can improve the viewer experience and ensure quality business outcomes for their advertising partners. That's why Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to share that a Syracuse University research paper analyzing audience retention, powered by insights from Comscore, won first place in the Open Paper Competition for the Broadcast Education Association (BEA) Research Division. The p...