Medical influencers – and the risks By Contributor 12th May 2021 An increasing number of medical professionals are using their social media profile to generate interest in topics, products, brands and services. Dr Beth Walker and Dr Ellen Walshe, Medico-Legal Consultants at Medical Protection, discusses the benefits and risks of acting as a ‘medical influencer’ An increasing number of doctors and medical students are developing a professional presence on Instagram, Twitter and YouTube with a growing proportion now held as social media ‘influencers’. An influencer is someone ...