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>> on the president needs that for reelection. as has been has call. >> we have cyclicality. >> neil: we don't use big words here. >> too many syllables. big ceos have told us, as there really a timeline to the end? do these die of old age? not necessarily. >> neil: and does affect their plans. they will hold back if things are going to hold out. >> it is hard to invest. it's hard to plan for the futur future. we saw already a slew of retail company things. we're going to close down some brick-and-mortar stores to ensure that profit can can down to the bottom line. test one final point on the ...

>> who came to you? how did this come to pass? >> the folks at every town for gun safety organized this and helped out by levi strauss. a lot of companies have stood up and said ceos have a voice in this debate. asked us to sign on and we agreed to add our voice. >> there are some notable omissions in terms of big ceos, well-known brands that did not sign on. apple, facebook, google, jpmorgan, wells fargo. why wouldn't they, do you think? >> i can't really speak as to why other companies didn't. but our customers think this is an important issue. we need to take action in this country. i know ...

Year over year. so pretty significant. and then that ramps up in 2017 when this cadillac tax goes in. this is targeted at very gold-plated health plans, the richest benefits. and those often are union plans. >> why is that? when you think about gold-plated plans, you think of goldman sachs, big ceos, but that's not true. unions also have these very, very rich benefit packages. why is that? >> well, for years, they have traded increases in wages for richer benefits, for more generous benefits. >> and getting sometimes no copays, no premium contributions and the employers now are asking the unio...

Slippery slope or a challenge to be friendly with business or seen as friendly with business as opposed to unfriendly? aren't both potentially fraught with risk? >> well no. in the past it hasn't been. in fact, this administration almost from the very beginning has made it so by what a lot of business individuals see as an assault on what they do. demonizing wall street, demonizing wealth and profits, demonizing in a way that, you know, belittles them. >> couldn't you argue that wall street and the big ceos, the big bonuses, assaulted our economy? i mean -- >> no. i mean i wouldn't argue that ...

you're in "the situation room." another weak jobs report is raising new concerns about the pace of an already sluggish economic recovery. only 80,000 jobs were added in the month of june, significantly fewer than economists were certainly hoping for. the unemployment rate is holding at 8.2%. it all comes as president obama's trying to kick his campaign into a higher gear with a major bus tour through some critical battleground states. >> it's still tough out there. you know, we learned this morning that our businesses created 84,000 new jobs last month. and that, overall means that...