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Joe Freshgoods Keeps It Real As New Balance's "Conversations Amongst Us" Creative Director

The designer and creative director speaks to ESSENCE about equity for Black employees across New Balance and the streetwear industry. ....

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Monica Poses In Pastel For Latest Joe Freshgoods X New Balance Campaign

For Joe Freshgood’s latest New Balance campaign, titled Performance Art, R&B icon Monica channels , her infamous alter-ego, “Goonica.” ....

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My 9 favorite sneaker collaborations that I own

Some of my favorite shoes in my sneaker collection are collaborations with companies that are both big and small. ....

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Joe Freshgoods Teases New Balance FW22 Sneaker Collab

Joe Freshgoods teases a New Balance FW22 sneaker collaboration, previewing a rumored 990-series shoe dressed in a pink colorway. Here's everything we know. ....

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Joe Freshgoods x New Balance FW22 First Look

Joe Freshgoods Teases FW22 New Balance Collab: Dubbed "Performance Art," Freshgoods and NB's latest appears to feature a duo of 993s. ....

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