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Facebook lets users create and watch Reels on its platform SECTIONS Share AFP Facebook is doubling down on short-form videos by launching the ability to create and view them on its flagship social media platform, amid rising consumption for short videos in India and other markets. On Tuesday, Facebook said it is testing a new feature that will recommend Reels from Instagram creators on its platform in India, provided the creator chooses to do so. India is the first market where this feature is being piloted with select creators such as Ashish Chanchlani, Pooja Dhingra, Masterchef Pankaj Bhado...

Faced with break-up threat in US, Facebook begins to integrate Insta Reels in India on trial Facebook announced it is integrating Reels, Instagram’s short video feature, with its main app in India. At present, feature is available only to some public figures. Regina Mihindukulasuriya 9 March, 2021 3:12 pm IST Text Size: A+ New Delhi: Facebook has started integrating Reels, Instagram’s short video feature, with its main social media network app in India, its largest user base. The integration is currently in testing phase and is only available to a limit...