WILDBRAIN CPLG ADDS CONSUMER PRODUCTS AGENCY RIGHTS FOR SNOOPY AND THE PEANUTS GANG ACROSS ASIA-PACIFIC
Global Peanuts annual consumer product sales now exceed US $2.5 billion at retail Hasbro's Ben Peace joining WildBrain CPLG's executive team to drive APAC strategy from new Singapore office SHANGHAI and LONDON, July 6, 2022 /PRNewswire/ -- WildBrain CPLG, one of the world's leading entertainment, sport and brand-licensing agencies, has been appointed by Peanuts Worldwide as the exclusive licensing agent for the Peanuts brand in Asia-Pacific (APAC), bolstering the agency's already growing business in the region. The deal builds on WildBrain CPLG's long-standing Peanuts licen...
Source: singaporestar.com
