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of the regulator, how the regulator shapes the future of the bbc directly impacts on everyone who consumes its content and also interacts with it as an institution. let's understand first of all more about what ofcom wants. let's hearfrom kevin backhurst, group director of content and media policy. and, kevin, reading your review today, you sound a little underwhelmed by how the bbc explains itself. tell us why. i think we feel that the bbc should absolutely strive all the time to explain itself to audiences and to viewers, and also to be transparent to the audiences who pay the lice...

now, the uk's media regulator ofcom has published a major review of what the bbc does, particularly focussed on three areas — how the bbc deals with complaints, how the bbc approaches impartiality and how the bbc defines the services that it offers people in the uk. needless to say, how the bbc takes the advice of the regulator, how the regulator shapes the future of the bbc directly impacts on everyone who consumes its content and also interacts with it as an institution. let's understand first of all more about what ofcom wants. let's hearfrom kevin backhurst, group director of c...

everyone who consumes its content and also interacts with it as an institution. let's understand first about more about what ofcom wants. let's hear from about more about what ofcom wants. let's hearfrom kevin bakhurst, group director of contact —— content and media policy. you sounded underwhelmed as to how the bbc explains itself, tell us why. i think we feel the bbc should absolutely strive all the time to explain itself to audiences and viewers and also to be transparent to the audiences who pay their licence fee, and also to the rest of the creative industries around the uk ...

Interested in this idea that the bbc has a perception problem, that is ofcom saying that. if there is one, whose responsibility is that if the bbc is being impartial, does it still need to respond to the fact that it has a perception problem, whether that is fair or not? yes. i don't think there is a crisis but there is certainly a set of challenges. should just say i have literallyjust written a book about this which is out this week about the whole question about impartiality and how it is and how we tackle it in a modern, digitalage is one that of course tim davie has said there is problems...

Annual report is the brexit coverage was rather marvellous and so is the 2019 general election coverage. and, my question is, was it? if you believe public service really matters, as i do, you have to make it better, and the bbc are supposed to be not just where the market is, it is supposed to be better than the market, and more analysis. well, what does a better look like, roger? let's get into the detail here. what does bbcjournalism and content need to do to demonstrate its impartiality that it is not doing at the moment? there is a whole multiple set of reasons. one at times is that there...