Enero's new focus: global acquisitions and local martech
Burton’s hire comes a year on from Brent Scrimshaw’s appointment as CEO, which eventuated in a year of priming Enero for the next phase of its expansion, with Burton’s title a good indicator of what is to come. A busy year has seen Enero scale up its strategy, and so far progress is exceeding Scrimshaw’s expectations. The group boss cites “world-class” work the agencies are creating for key clients such as Aldi, Hyundai, McAfee and Boehringer Ingelheim as the main driver. He would say that, of course, but he goes into more detail. Brent Scrimshaw ADVERTISEMENT
Source: mumbrella.com.au
