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Earnings reports from two furniture companies show consumers may not be willing to buy new furniture unless it’s a bargain.

Consumer sentiment remained essentially unchanged in April, as it has been since the beginning of the year.

The costs of items, as well as sales and discounts, are leading factors shaping consumer buying decisions, PYMNTS Intelligence finds.  

U.K. and U.S. retailers are reportedly finding that deep discounts aren’t enough to woo consumers. It’s a season of “extreme bargains.” 

Despite optimism in New York Federal Reserve Survey, 83% of consumers are concerned about the economic future in the United States.