Rare Rides Icons: The History of Imperial, More Than Just a Car (Part XIV)
We return to the Imperial's saga once again today, at a very low point for the brand. Though the Fuselage Look of 1969 had propped up Imperial's sales and generated consumer interest, sales were in decline after the '69s debut. Chrysler had a decision to make about its flagship brand.
Source: thetruthaboutcars.com