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Chubb unites Korean insurance arms under 'Lina' brand

US insurance group Chubb is uniting its three Korean affiliates under the Lina brand, seeking to create synergies by integrating brand identities. Formerly known as Ace American Fire and Marine Insurance Company Korea, Chubb's general insurance subsidiary announced Friday that it will rebrand as Lina General Insurance starting Saturday, aligning with Chubb Korea's other affiliates Lina Life Insurance and.

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Lina Korea names new CEO


Lina Korea names new CEO
Posted : 2020-12-31 13:31
By Lee Min-hyung
Lina Korea CEO Cho Jee-eunLina Korea s new CEO Cho Jee-eun took office on Thursday as the leader of the Korean unit of the U.S.-based life insurer.
Cho served as the former chief operating officer of the company before taking up the post by succeeding Benjamin Hong who led the firm for a decade.
Cho has been recognized for her strong communication skills and leadership, and Lina s U.S. headquarters identified her as the most qualified person for the position at a time when Korea s insurance industry is faced with mounting challenges, an official from the company said.

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[Women in Finance 3] Women who broke the glass ceiling


[Women in Finance 3] Women who broke the glass ceiling
Top women financiers in Korea say concerted efforts needed from families, companies and society to create level playing field
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(123rf)
The Korea Herald is publishing a series of special reports on the glass ceiling in the financial industry, focusing on South Korea’s market compared with other major economies. Funded by The Korea Press Foundation, the series will evaluate where Asia’s fourth-largest economy stands in terms of gender equality, will reflect on changes being made and will explore ways to boost inclusion in the sector. Ed.
Looking back at her 41-year career in South Korea’s finance sector, Sohn Byung-ok, former CEO of Prudential Life Insurance Korea, recalls how she struggled to strike the right balance between work and home.

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