Store display psychology: Why you end up buying things near sale items
A new study highlights the consumer psychology surrounding purchase decisions when an attention-grabbing sale item is on display.
Source: colorado.edu
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The secret to in-store displays: where to pla
Price promotions decrease the sales of proximal products relative to distal products when they are strong substitutes. However, when the proximal and distal items are weak substitutes for the promoted item, the promoted product increases the sales of proximal products relative to distal products.
Source: eurekalert.org
Six Climbing Trips That Are No-Brainer Holiday Gifts
From Red Rock to Acadia, and Asheville to Maui, these climbing destination are unforgettable stocking stuffers
Source: outsideonline.com
Lessons Learned from a Setback at the Crag
When lifelong climber Jeff Jackson failed to send a punishing project, he contemplated quitting the sport. Here’s what brought him back.
Source: outsideonline.com