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Super Bowl Advertisers are Ready for Game Day - Kellogg School of Management Professors Available for Interviews

/PRNewswire/ Advertising slots for the Super Bowl are nearly sold out and advertisers are gearing up for their biggest night in advertising – and another. ....

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Super Bowl Advertisers are Ready for Game Day - Kellogg School of Management Professors Available for Interviews

/PRNewswire/ Advertising slots for the Super Bowl are nearly sold out and advertisers are gearing up for their biggest night in advertising – and another. ....

Haley Robinson , Tim Calkins , Professorderek Rucker , Derek Rucker , Sandy Morton Goldman , Kellogg School Super Bowl Advertising , Kellogg School Of Management At Northwestern University , Kellogg School , Kellogg School Of Management , Super Bowl , Super Bowl Sunday , Northwestern University , Two Kellogg School , Morton Goldman Professor , Entrepreneurial Studies , How Smart Companies Use Defensive Strategy , Competitive Attacks , Business Presentation , Marketing Plans , Professors Rucker , Kellogg School Super Bowl Advertising Review ,

NACS Marketing Leadership Program at Kellogg

The NACS Marketing Leadership Program is designed for mid to senior level marketing executives looking to enhance their knowledge in topics such as branding, consumer experience and analytics. ....

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Super Bowl Advertisers Brace for a Different Game Day - Kellogg School of Management Professors Available for Interviews

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EVANSTON, Ill., Jan. 12, 2021 /PRNewswire/ The biggest game in football doubles as the biggest night in advertising – the Super Bowl. This year s game is expected to look and feel different, including more safety precautions on and off the field following 2020 s challenging year. Yet advertisers see value in the big game, paying nearly the same price tag of $5.5 million for a 30-second spot on Super Bowl Sunday, Feb. 7, 2021, compared to approximately $5.6 million in 2020.
Leading up to, during and after the Super Bowl, professors at Kellogg School of Management at Northwestern University are available to comment on the trends and what to expect from this year s Super Bowl ads. ....

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