Kobe Bryant's Estate May Be Quietly Planning to Launch Its Own Brand
According to intellectual property attorney Josh Gerben, an analysis of the legal filings on behalf of the basketball legend's estate show that more than 13 trademarks have been filed since May 2020. On Monday, Complex Magazine first reported that Nike's contract with the estate ended last Tuesday, and a new agreement had not been signed. "The filings would suggest Vanessa [Bryant] is building an IP portfolio for a new brand launch," Gerben told CNBC. Some of the latest filings include trademark applications for the following: Play Gigi's Way, Mamba and Mambacita, Baby Mambas and Mamba League...