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Two More CPG Brand Promotions To Try Right Now - Vimarsana News

Two More CPG Brand Promotions To Try Right Now

Perceived value and long-term relationship-building strategies can keep customers buying your brand even in a high-inflation environment.

Source: forbes.com
Three CPG Brand Promotions To Try Right Now - Vimarsana News

Three CPG Brand Promotions To Try Right Now

Here are three promotions I’ve seen working well recently with cost-conscious consumers.

Source: forbes.com
5 Keys To Omnichannel Marketing That Keep CPG Brands Top Of Mind - Vimarsana News

5 Keys To Omnichannel Marketing That Keep CPG Brands Top Of Mind

When designing an omnichannel approach for your CPG brand, follow these steps to set the stage for a successful campaign.

Source: forbes.com
Domino's Pizza: Domino's gaining share from local rivals, says CEO Russell Weiner, ET Retail - Vimarsana News

Domino's Pizza: Domino's gaining share from local rivals, says CEO Russell Weiner, ET Retail

Domino's Pizza: "A large, fragmented category offers significant growth opportunity," Russell said in a presentation during the company's Global Investor Day on Thursday. Acknowledging the rise of regional rivals across all its markets worldwide, Domino's noted in its presentation, "We will get more customers through a value strategy." In India as well as globally, Domino's has been introducing more value meals and increasing consumer promotions as strategies to fend off emerging regional pizza brands.

Domino's gaining share from local rivals, says CEO Russell Weiner - Vimarsana News

Domino's gaining share from local rivals, says CEO Russell Weiner

"A large, fragmented category offers significant growth opportunity," Russell said in a presentation during the company's Global Investor Day on Thursday. Acknowledging the rise of regional rivals across all its markets worldwide, Domino's noted in its presentation, "We will get more customers through a value strategy." In India as well as globally, Domino's has been introducing more value meals and increasing consumer promotions as strategies to fend off emerging regional pizza brands.