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John Battelle's Search Blog Packaged Goods Media v. Conversational Media: Part Two - Vimarsana News

John Battelle's Search Blog Packaged Goods Media v. Conversational Media: Part Two

I started my last missive on Packaged Goods Media (PGM) v. Conversational Media (CM) with an overview of the tectonic changes in leadership at the digital units of major media companies. One day later, Yahoo announced its own radical reorganization - COO Dan Rosensweig is leaving, and media unit...