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Hip-hop is for sale at your local apple store. for the bargain price of anywhere from $170 to $600. joining me now from san francisco is author of "can't stop won't stop" a history of the hip-hop generation. hi, jeff. >> hi. how you doing? >> all right. so why should this be a problem? hip-hop has been for sale for a long time. >> it's really interesting. what made the exchange value of beats by dre just like the value for a cool pair of sneakers. and it's really interesting to me that apple once thought of us as the coolest consumer group company is now trying to borrow them to extend the coo...