Clubhouse proves Gen X still has something to say
Gen X seems to be the forgotten generation when it comes to social media. The conventional wisdom based on the growth of platforms like Snapchat and TikTok is that teenagers and young adults are the early adopters of emerging social media networks. However, with the rise of Clubhouse and other audio-based social media platforms, Gen X is defying standard adoption patterns — and proving it still has cultural cache on social media, says Eric Dahan is co-founder and chief exec of Open Influence. It’s easy to forget that Gen X were the social media pioneers. That’s why the average social me...
Source: thedrum.com