Should You Abandon Customer Acquisition and Focus on Retention?
There's nothing like the rush of customer acquisition for marketers. But is it worth the time and effort?
Source: cmswire.com
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What Exactly Did Your Customer Just Say?
Customer surveys are great, but are you asking the right questions at the right time?
Source: cmswire.com
The 3 Best Ways to Use Branded AR
Augmented reality goes beyond gaming. You can also use it to create immersive customer experiences and influence your bottom line.
Source: cmswire.com
Powering Digital Transformation by Changing Fixed Organizational Mindsets
Digital transformation involves change, which includes change in how people think. Can CIOs lead the charge here?
Source: cmswire.com
What Should You Do With Your Inactive Email Subscribers?
Should you email inactive subscribers who haven’t opened or clicked any of your promotional emails in a long time? That is the question.
Source: cmswire.com