SXSW: Google, J.Crew Execs Discuss How AI Is Changing Online Shopping
Google's director of consumer shopping Lilian Rincon and J.Crew's chief intelligence officer Danielle Schmelkin discuss how A.I. is impacting online shopping at SXSW 2024.
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Google's director of consumer shopping Lilian Rincon and J.Crew's chief intelligence officer Danielle Schmelkin discuss how A.I. is impacting online shopping at SXSW 2024.
Industry leaders delve into the transformative potential of AI in the retail and fashion sector.
Global management consulting firm AlixPartners has devised a self-assessment framework to help retailers and brands look before they leap into AI.
When Danielle Schmelkin went shopping online for something special to wear to her niece’s wedding in 2021, she was looking for “a very specific type of dress based on trends I had seen recently.”
Lily AI matches online shoppers to the merchandise they’re looking for based on colloquial search terms, a welcome change for companies like Bloomingdale’s.