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Why NFTs? Ayzenberg's VP Of Digital Explains

Why NFTs? Ayzenberg’s VP Of Digital Explains
Imagine having a deed to a coveted work of art or a one-of-a-kind baseball card that can’t be forged, duplicated or lost because it exists in a permanent database. This kind of deed exists. It’s called an NFT, which stands for non-fungible token, and it’s creating a frenzy in the digital world.
By definition, an NFT is a digital certificate of authenticity for a real or virtual object. This digital file is stored on a digital ledger, also known as a blockchain network, that certifies it to be unique and interchangeable. So, what’s all the hype about these tokens? Basically, NFTs create digital scarcity, enabling people to acquire and then flaunt collectibles or certain assets. They give people the power to say, “Hey, I own this and it’s the only one like it in the world.” Needless to say, NFTs as technology are a really smart idea and definitely have a future in a world that’s increasingly being dominated by te ....

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Warner Music Group and Genies Sign Partnership to Bring WMG's Roster of Artists to Life as Avatars

Home / Top News / Warner Music Group and Genies Sign Partnership to Bring WMG’s Roster of Artists to Life as Avatars
Warner Music Group and Genies Sign Partnership to Bring WMG’s Roster of Artists to Life as Avatars
News Comes on Heels of Genies Launching New NFT SDK and 3D Luxury Avatars Used By Thousands of Artists, Athletes, and Entertainers Including Cardi B, Carmelo Anthony, and Pokimane
Innovative Partnership Expands Digital Representation And The Creator Economy by Enabling Artists to Sell Digital Wearables Directly To Consumers
LOS ANGELES, April 30, 2021 (GLOBE NEWSWIRE) Genies, the world’s largest avatar technology company, and Warner Music Group (WMG) have established a global partnership to develop avatars and digital wearable NFTs, for WMG’s artists. Genies, who has built avatars for a broad roster of celebrities, recently launched their new 3D Avatar and Digital Wearables NFT SDK, which allows talent to sell exclusive limited edition digital ....

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