Big Interview Xtra: The online customer experience – make it stick | OPI - Office Products International
Exclusively for OPI subscribers, here is some extra content from the interview with ES Tech Group’s Paddy Donnelly and Dave Bent. OPI: What’s your core USP? Paddy Donnelly: We have some really deep procurement controls. When we talk to potential customers, we always ask them what problems they are trying to solve. If you are a dealer