Bridgestone researchers want to grow natural US rubber for their tires
The company says it is spending more than $100 million on the effort, with an aim to commercialize natural rubber from guayule by 2030.
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The company says it is spending more than $100 million on the effort, with an aim to commercialize natural rubber from guayule by 2030.
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Bridgestone Americas is backing a $70 million research initiative at the University of Arizona into the viability of the guayule shrub as a potential natural rubber source.
TUCSON, Ariz. (KVOA) – In partnership with Bridgestone Americas Inc, researchers from the University of Arizona are developing a new, more sustainable variety of natural rubber.
The University of Arizona researchers are teaming up with Bridgestone Americas Inc. to develop a new variety of natural rubber from a more sustainable source that can be grown in the forbidding conditions of the arid Southwest.