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Driving sustainable and profitable business growth requires the right mindset, strategy, and capabilities. Here’s a road map for successful leadership. ....
Driving sustainable and profitable business growth requires the right mindset, strategy, and capabilities. Here’s a road map for successful leadership. ....
(2) Hybrid sellers expected to be the most common role across sales team by 2024 NEW YORK and LONDON, March 14, 2021 /PRNewswire/ Eight in ten B2B decision makers believe omnichannel sales is as or more effective than traditional methods, according to McKinsey & Company s 2021 B2B Pulse survey. Belief in the effectiveness of the new selling model has grown sharply throughout the past year - rising from 54 percent at the start of the pandemic to 83 percent in February 2021. Further, conviction in the ability to acquire net new customers is heightened in certain regions. B2B decision makers in Brazil (74 percent), China (73 percent), and India (68 percent) believe it to be more effective than previous sales models, which compares to those in France (42 percent), the United Kingdom (45 percent), and Germany (46 percent). ....