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FICCI Frames 2023: Over 40% of print revenue should come from subscriptions

On day two of FICCI Frames 2023, a panel comprising Monica Nayyar Patnaik, managing director, Sambad Group; Devesh Gupta, executive president, Jagran and Shashi Sinha, CEO, Media Research Users Council India (MRUCI), shared insights on how print can scale, cover price increases, community building, and the impact of digital news.

The board managing these shelters claims the funds will come in very soon. But the problem doesn’t seem to be new.

From Vision 2020 to Mission 2020. 21 Dec, 2020 - 09:07 AM IST     |     By indiantelevision.com Team     New Delhi: 2020 has been an extremely challenging year for the advertising industry — in the wake of the pandemic, marketing budgets were slashed, teams had to adapt to new ways of working from home in no time and deliver to clients, and business priorities and plans had to be redefined because no planner and strategists could foresee the Covid impact on businesses. Despite all the odds, industry professionals have relentlessly worked hard and come up with great campaigns tha...

The merger with WYP is a first step in that direction; other acquisitions will follow. 16 Dec, 2020 - 09:08 AM IST     |     By indiantelevision.com Team     NEW DELHI: Saurabh Varma along with two other co-founders – Rakesh Hinduja and Vandana Verma – launched his own martech agency Wondrlab in November this year. Within no time, the firm announced a slew of appointments in leadership roles, and registered some account wins. However, the biggest surprise came when Varma announced the acquisition of Amit Akali’s What’s Your Problem. Akali, an old hand in the agency busines...