Dick Yingling News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Hi there everyone. Im j. J. Ramberg. Welcome to your business, the show dedicated to giving you tips and vase to help your Small Business grow. This happens all of the time. Someone has a great idea, turns it into a company and then nobodys interested. Well, the founders of flight car wanted to minimize risk. They had what some would consider a crazy idea that rethinks the entire way the rental car industry works. And so before spending too much time or money, they launched their company with the bare minimum to see what people would think. Just four hours after they launched their company, th...

Customer empathy. this is about focusing on your customer and their needs. you know, in old days you would sit in your lab and invent something you thought was a great idea and flesh it out and an tick it out to market and hope that it succeeded. that's not the philosophy anymore. it's much more about talk to the customer, figure out what you think they want. build something in a very very simple prototype. and then rapidly innovate on the prototype. >> ultimately it's all about the customer, not about what you think? >> you can think whatever you want. if this isn't satisfying a real customer...