Quantcast report predicts continued move to digital retailing for the auto industry
Quantcast report predicts continued move to digital retailing for the auto industry May 26, 2021 3:34 A report from advertising technology company Quantcast, has predicted an increased digital retail model for the automotive industry after consumer behavioural changes due to COVID-19. Entitled APAC Automotive Insights – Consumer Purchasing Preferences and Digital Patterns, the report details the current outlook on the automotive industry, and how the past year has impacted consumer approaches to purchasing vehicles. The report’s data indicates that with COVID restricting physical travel,...
Source: mumbrella.com.au