Which 'buy now' buttons can make you spend more? USF study has answers
This subconscious preference is becoming more popular in online shopping, Tampa marketing researchers found.
Source: tampabay.com
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The dark side of touch-screen tipping
In a world of card payments, the days of dropping coins into a tip jar are gone. On-screen digital options can sometimes increase gratuities, but at what cost?
Source: bbc.com
With so many Tampa jokes on TV, we asked comedy writers: What's so funny about Tampa?
Is it what Tampa is, or what Tampa isn’t, that makes the Florida city a comedy target? We investigate.
Source: tampabay.com
Want to choose healthy food? Consider brightly lit restaurants
Those dining in well-lit rooms are about 16-24 per cent more likely to order healthy foods than those in dimly lit rooms, researchers said.
Source: femina.in
Coffee Just Before Shopping Leads to Impulse Buying, Research Shows
People who drank a complimentary espresso drink just prior to heading into retail stores spent about 50% more money.
Source: dailycoffeenews.com