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In a podcast session for Siddhartha Ahluwalia's 'The Neon Show', Musthafa said there is no other item being consumed at the level of idli and dosa, popular breakfast food in Southern India.
Musthafa PC, founder and CEO of iD Fresh Food, opened up about his humble beginnings. 'My father earned 10 rupees a day initially,' he recalled.
ID Fresh Food has made a place for itself in many of our kitchens with its idli and dosa batter, parothas and coffee decoction. Its innovative packaging, as with its latest butter stick product, has also made the brand popular with customers. The company is now looking to serve up some batter on Dalal Street soon, after it crosses the Rs 1000-crore revenue mark. Host Mugdha Variyar sat down with iD Fresh Food founder and CEO PC Musthafa to dip into the company’s journey from batter to butter. Tune in to the latest episode of The Morning Brief podcast!
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Learn how to make mouthwatering dosas at home with our step-by-step guide. From traditional plain dosa to flavorful masala dosa, explore the world of South Indian cuisine. Get tips, techniques, and health benefits of dosa. Start your dosa journey today!, Lifestyle News, Times Now