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Prebiotic soda brand Olipop once again taps into classic soda flavors with its new release Ginger Ale as the functional soda space continues to expand from health-conscious consumers, the brand’s director of growth and strategy Steven Vigilante told FoodNavigator-USA.
Tapping into the demand for snacking occasions and culturally inspired foods, food brand Yaza launched in the US last week, as it prepares to spread the word of labneh to a wider audience, Christian Karim Khalil told FoodNavigator-USA.
With the ebbs and flows of consumer demand, the snack bar market is preparing to meet the demand for more plant-based protein with flexitarian products, as some recent diet claims might be on the way out, Bart Child, CCO at Nellson, told FoodNavigator-USA.
From its initial beginnings as a meat-based protein snack bar, WILDE quickly pivoted into the chip category where the brand saw demand for its flavored chicken-based protein chips in Whole Foods, Sprouts and Costco with a recent expansion into Target and Walmart this year, Jason Wright, CEO/founder, WILDE told FoodNavigator-USA.
Better-for-you brand MOSH is preparing to take its brain-health-focused protein bars to a wider audience with the help of $3m in Series A funding, which will provide financial support as the company looks to make a bigger push into retail, brand co-founder and CEO Patrick Schwarzenegger told FoodNavigator-USA.