Soorty launches Pakistan regenerative agriculture project
Soorty has launched a regenerative agriculture farming initiative aimed at boosting sustainability practices in the industry.
Source: just-style.com
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AI Can't Say No: Soorty's Latest Generative Denim Collection
Soorty partnered with ORNMNTNCRM and Denim Dudes to bring garments from digital to physical.
Source: yahoo.com
Embracing Responsibility While Building a Profitable Business
How are denim businesses aligning the need to sell products while also manufacturing more responsibly made, longer-lasting goods and encouraging consumers to make repairs that give new life to secondhand pieces?
Source: apparelnews.net
Blue jeans: An iconic fashion item that's costing the planet dearly
Likely the world’s most popular garment, jeans use huge amounts of water to grow irrigated cotton, a major factor in destroying the Aral Sea. Today, the industry, though making sustainability pledges, still does much harm.
Source: mongabay.com