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'Family Guy' brings reverse mortgage jokes – and misconceptions – back to TV - Vimarsana News

'Family Guy' brings reverse mortgage jokes – and misconceptions – back to TV

Despite being only 45 years old in the show, Peter Griffin somehow obtained a reverse mortgage in a cartoon rife with misconceptions.

How effective is direct mail reverse mortgage advertising? - Vimarsana News

How effective is direct mail reverse mortgage advertising?

Direct mail is often used in reverse mortgage marketing, and two leading loanDepot marketers explain its importance and limitations.

How reverse mortgage marketing can challenge product myths - Vimarsana News

How reverse mortgage marketing can challenge product myths

Eddie Herda discusses hurdles with reverse mortgage marketing and how to overcome them so consumers get the right information.

Why reverse mortgage lenders should tailor their marketing and embrace technology - Vimarsana News

Why reverse mortgage lenders should tailor their marketing and embrace technology

A veteran reverse mortgage marketer advises companies to tailor their messaging and embrace tech tools their customers are using.

RMD Podcast #48: Eddie Herda, VP, creative director and brand strategy at loanDepotRMD Podcast #48: - Vimarsana News

RMD Podcast #48: Eddie Herda, VP, creative director and brand strategy at loanDepotRMD Podcast #48:

This month, The RMD Podcast welcomes Eddie Herda, newly-appointed VP, creative director and brand strategy at loanDepot. Herda and RMD Editor Chris Clow