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- NielsenIQ, a global measurement and data analytics leader, announces an agreement with TransUnion’s (NYSE: TRU) marketing solutions business, ...
NielsenIQ a global measurement and data analytics leader announces an agreement with TransUnions NYSE TRU marketing solutions business TruAudience to connect NielsenIQs consumer data with partners identity spaces for audience modeling.
NielsenIQ, a global measurement and data analytics leader, announces an agreement with TransUnion’s marketing solutions business, ...
More than half of respondents say they've dropped a streamer because it hiked prices. Many are also subscribing to ad-supported tiers to keep prices down.
Some argue the launch will “accelerate” the shift of ad dollars from TV to streaming