Proactively Sell Lighting Using a Showroom
Integrators convert small areas in their showrooms into ‘lighting labs’ to close more deals selling lighting.
Source: cepro.com
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Integrators convert small areas in their showrooms into ‘lighting labs’ to close more deals selling lighting.
Leaning on vendors, starting small, and deciding whether to add an electrical division are important factors when selling lighting fixtures.
Lighting design, fixture selection, and business models working with electricians were just some of the training at Lightapalooza in Dallas.