Olaplex Inventor Launching Bond-building Hair Care Brand
The line will consist of three vegan, Leaping Bunny Certified products, including one professional in-salon SKU and two consumer at-home SKUs.
Source: cosmeticsandtoiletries.com
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Inventor of OLAPLEX Launches Next-Generation Haircare Brand, epres™
/PRNewswire/ -- Eric Pressly, inventor, and scientist behind OLAPLEX, will be launching epres™: the next generation in high-performance haircare. The brand...
Source: prnewswire.com
The Inventor of Olaplex Just Launched His Own Brand
The inventor and scientist behind bond-building haircare brand Olaplex just launched a new brand called Epres. Here, learn all about the products.
Source: elle.com
Everybody Has a Hair Complaint
Olaplex would like you to think it can fix all of them with what it refers to as a “bond building” regimen. The brand has a cultish following and some unhappy customers.
Source: nytimes.com
Everybody Has a Hair Complaint
Olaplex went from small batches sold from a garage to a $14 billion dollar brand in seven years. Then TikTok turned on them.
Source: nytimes.com